Simply Jessica Marie

Learning

How to Use HoneyBook as an Artist (Plus $200 Off!)

LearningJessica PeddicordComment

Hey friends! I've gotten a lot of questions lately about how I manage my custom clients, so I wanted to share an incredible tool with y'all: HoneyBook.

HoneyBook is the client management system I use to easily send invoices, contracts, timelines, and questionnaires - and it also has an amazing messaging center where I can chat with my clients (keeping our inboxes free!) and send design proofs.

You can try HoneyBook for free for 7 days, and get $200 off when you commit if you use the button above!

How to Use HoneyBook as an Artist by Simply Jessica Marie | Get $200 Off HoneyBook

All of that sounds great, right? But if you're a visual learner like me, you might want to see what that looks like, so you can envision if it's the right fit for you.

Well friend, here ya go! I'm sharing a peek into my booking & client management workflow with HoneyBook by creating a test project for you to see.

Step One: My client commissions their artwork

Most of my clients commission their artwork through a listing in my online shop. Once their commission comes through, then I add them into HoneyBook.

If your process is fully custom, you'd want to either send potential clients a brochure or a proposal first.

(HoneyBook has both of those options as templates! I do this for fully custom requests.)

Pro Tip: You can collect payments through HoneyBook - making it easy for you to stay organized, and helpful for your clients to have everything (invoice, contract, timeline, proof, etc.) kept in one place.

I'll be using a custom watercolor crest commission as the example for this post!

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Step Two: I create their client account in HoneyBook

Once their commission comes through, I hop into HoneyBook and create a new project (aka, their client account) with all of their details.

Pro Tip: Rather than using their wedding date as the start date, I like to enter the date timeframe as our design week. This helps me get a more realistic sense of my availability in my digital calendar via HoneyBook!

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Step Three: Activate their project workflow

One of my faaaavorite features of HoneyBook is their workflows capability.

For each type of design project you work with, you can create something called a workflow. Take a peek at my Custom Crest workflow above to see an example!

Workflows allow you to do things like:

  • Automatically send welcome emails (so your clients are loved on right away!)
  • Add tasks for yourself that show up as notifications on your end (ex: send contract)
  • Automatically send questionnaires
  • Schedule emails/tasks/etc. to be sent on specific days, after the previous step is completed, etc.
  • Choose between automatically sending emails vs. requesting approval to send 
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Note: Even when you automatically send emails, you can set up your templates (another favorite feature!) to have personalized fields for things like their names - so they really do feel personal! They were written by you originally, after all :)

Workflows essentially do all the thinking for me.

They make sure I don't miss a step in my client process, which therefore enhances my client's experience! All while saving me time each day. Win-win!

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Step Four: Send their contract

Time to make it official by sending them a contract! 

And you guessed it - both the contract itself and the contract email I send are both based on templates I created within HoneyBook. 

It just takes a couple of clicks to select the template I want to use, and I can further personalize the contract (if there are any unique aspects of our project) or email before sending them.

It takes a bit of work up front to set up all of your templates, but it is so worth it once you've done it! Such a time saver.

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Step Five: Send their new client questionnaire

Once they've signed their contract, it's time for me to get to know more about these two sweethearts!

My favorite way to do so is through a fun "new couple introduction questionnaire" that I send them. (And yep, it's a template I made!)

It's full of questions about their personalities, their design styles, their hobbies, what they love doing together as a couple, what they're most looking forward to about their wedding and their marriage, etc.

It's a fun first task for them to complete before we begin our design process, and it allows me to learn more about them so I can better infuse their personalities into their artwork!

Bonus: If you sign up for HoneyBook and commit to it after your free trial, you will receive $200 off HoneyBook PLUS my new client questionnaire (perfect for wedding artists, stationers, and calligraphers!).

You must use the button above to sign up, and then send me an email once you've officially committed to HoneyBook & I'll send you the questionnaire template!

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(here's a peek at what it looks like to access an email template when you're sending a file like a timeline, contract, questionnaire, etc.)

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Step Six: Send their design timeline

After I send their questionnaire, I send over their custom design timeline! (I'm a broken record by now, but yes - you can create timeline templates, too!)

Pro Tip: The timeline's are honestly created with one day in mind (great for photographers or planners). To work around that for a week (or longer) timeline, I enter the date in the project title field, and then use the description field to explain what's due that day!

I like sending their timeline from the get-go, since my design calendar is usually booked out 2-3 months in advance. That means that if a client commissions artwork in July, we likely won't actually begin working together until October.

Sending them a questionnaire to get excited (the best kind of homework, that can be done over a glass of wine!), and a timeline to let them know what to expect down the road makes them feel well loved on while they're waiting for their design week to begin.

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Step Seven: Keep in touch

Once all of the logistics are taken care of and files have been sent, I keep in touch with my clients throughout the months leading up to our design week.

I love sending an email the week before our design week to remind them that we're about to start - and I added that as an automated email in my workflow!

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Step Eight: Send Design Proofs

I loooove the messaging center in HoneyBook - it's amazing to have everything kept tidy in one place. 

I use it to send design proofs (you can easily upload photos) and to get feedback from my clients.

Once they approve of their finished painted piece, I've shipped it out, and followed up to make sure it arrived safely - our process is essentially done in HoneyBook! I can then move their project over to the "Completed" section in the pipeline.

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What's a Pipeline?

You might be thinking, wait - what's a pipeline? It's an incredible organizational system that shows you all of the projects you're working on, and what stage they're currently in.

It helps keep me organized to see who I need to follow up with, who is in the planning stage (clients whose design dates are in the future), whose projects I'm actively working on, and which projects I've completed!

Get a 7 Day Free Trial & $200 Off HoneyBook!

Before I used HoneyBook, my organizational system was laughable. 

I had a non-interactive private "client page" (aka, an unlinked page on my website) to upload design proofs, communicated via email (long email chains that were hard to keep track of), and sent invoices via PayPal.

While there might be nothing wrong with that - it was haphazard for me and for my clients.

I finally feel that my client management system matches the professionalism of my business, and I've been able to connect with my clients on such a more personal level by using it, too!

If it sounds like just what you need for your business, click the button below to test it out for free for 7 days, and get $200 off HoneyBook when you commit to it!

And before you ask - yes, I'd recommend it even if you're starting out - it will definitely increase your booking rate and word of mouth referrals from happy clients! Wouldn't it be nice to feel professional (and save loads of admin time) from the beginning?

If you have any questions about HoneyBook, comment on this post or send me an email, I'm always happy to chat!


I am an affiliate of HoneyBook, and may receive a commission if you use one of the links in this post to sign up for HoneyBook. I only share about tools I honestly love and use (which you should be able to see from this post!), and I trust HoneyBook 100%.

What is the Difference Between Digitizing Watercolors and Vectorizing Artwork?

LearningJessica PeddicordComment

One of the biggest questions I get about the Digitizing Watercolors course is if it also covers vectorizing, which it does not.

Why doesn't it?

Because I truthfully do not vectorize my watercolors: it isn't necessary!

Through the methods I teach you in the Digitizing Watercolors course, you will end up with design files that are high resolution and ready to print on a large scale without losing the quality - no vectorizing needed.

But, I do vectorize black & white traces of my brush calligraphy and watercolor designs (ex: of custom crests) for a few reasons:

  1. Anytime I send a design to production for letterpress or foil, the elements that are pressed/stamped need to be vectorized.
  2. If a client needs their design in a black & white fully scalable format for something like a wedding gobo.
  3. If I were to design custom branding for a creative (a service I used to offer), and wanted to provide them with both the watercolor versions of their designs and the vectorized artwork - in case they have letterpress business cards printed!

You might be wondering: what's the difference between digitizing and vectorizing anyway?

Let me explain!

digitizing watercolors

Digitizing watercolors, the way I teach it, covers how to properly scan in your artwork at the best quality, edit your colors to best match your original painting, seamlessly remove your paper texture background without erasing any of the light colors in your painted design, brighten & refine your design so it pops and has life, and save your designs so that they are ready for both print and web.

vectorizing artwork

Vectorizing is the process of using mathematic equations and geometric primitives (points, lines, and shapes) to create art that can be scaled infinitely, without any loss of quality or fidelity.

Can you see how these two processes of editing your artwork go hand in hand?

Here's a few examples below to visually illustrate what I'm talking about!

Digitizing Watercolors Versus Vectorizing Artwork by Simply Jessica Marie

This is Catherine & Francis' watercolor wedding crest I painted, alongside the black and white version that I vectorized

I provide my crest clients with both types of files, so that they can use their design on a variety of products (watercolor crest on signage vs. vectorized crest on gold foil cocktail napkins or embroidered linens for their newlywed home). A major selling point!

If you prefer to handle all of your own printing & production, you could also upsell your artwork (like crests, monograms, maps, florals) by showing your clients a brochure of printed options they could commission from you featuring their custom design (this could be done via a HoneyBook brochure, or in your online shop!).

Watercolor and Letterpress Wedding Invitations by Simply Jessica Marie | Vitor Lando Photo

Ashley and Adam's invitations featured a delicate watercolor floral border (digitally printed), with the body of their invitations and their names in calligraphy in a beautiful blue letterpress on double thick paper.

Knowing how to combine watercolor & letterpress is going to expand your service offerings and help you book clients who are interested in fine print methods!

Gold Foil and Watercolor Wedding Invitations by Simply Jessica Marie | Callie Lindsey Photography

Karen & Connor's invitations featured their digitally printed crest, blue digitally printed text, and blush line art florals, accented by gold foil line art florals, calligraphy names, and even a gold foil crest outline for a pop of shimmer & shine!

Trust me, wedding clients love foil, and I want to help get you comfortable with offering it!!

SJM Art School Bonus:
My Vectorizing Artwork Formula & Video

If you've been reading through this post and have been thinking, "oh gosh, I really do need to learn how to vectorize!!" - I have a bonus that won't just save you money, but will also save you TONS of time, allow you to book more clients, and feel confident branching into new design territories like letterpress, foil, custom branding, and more.

What am I talking about?

I'm releasing a never before shared bonus for everyone who enrolls in the SJM Art School Semester Bundle:

My image trace formula for easily vectorizing calligraphy & line art designs!

The bonus won't just be the formula - it will be a bonus video where I walk you through all the steps I take to easily & cleanly vectorize my designs!

So, if you've been eager to learn how to both digitize your watercolors and vectorize your black & white artwork so you can confidently:

  • Offer a variety of professionally printed, high-quality products to customers & clients
  • Not only provide digitally printed stationery to your clients, but also fine print methods like letterpress & foil
  • Expand your ideal client/customer base, and increase your profitability
    • Because you know that the more you can upsell your artwork by providing additional products & services (like koozies, foil napkins, foil art prints, etc.) - the more you can keep existing clients coming back for more - rather than constantly having to struggle to find new clients
    • And...the finer print methods you offer = a higher profit margin for you, too!

...I invite you to sign up for the waitlist to become an SJM Art School Semester Bundle student! That way, you'll be the first to know when the classes (and bonuses like this one!) are available again!

People just like you have already made the decision to become confident watercolor artists - and they're already doing it!

Artists like you who are eager to learn the lessons and skills it takes to learn the basics of watercolor so you can feel confident in becoming a watercolor pro - AND learn advanced techniques like digitizing your watercolors & vectorizing your designs to turn them into profitable shop products & custom services!

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Because if you're needing a strategic growth plan that will hold your hand as you learn the basics, and then provide you with the exact step-by-step formula that I personally use each time I digitize my watercolors with the exact list of vendors I use to create high quality art prints/stationery/lifestyle products that you can build your own online shop with...

the Semester Bundle is the only comprehensive art school you'll need to experience real growth.

If you have any other questions, I am more than happy to help! Use the live chat tool on my site right now and let me know. :) (If I'm away, you can also email me!)

*Please note: this bonus will only be available to students who enroll in the entire Semester Bundle, not in the individual classes. The bonus will also be sent to all Semester Bundle students who have previously enrolled!


This blog post contains affiliate links for HoneyBook, but only because I personally use & love it, and know it will save you so much time by automating admin tasks and allow you to appear far more professional to potential clients. Win, win!

The Best Memorial Day Weekend Sales for Artists and Entrepreneurs

LearningJessica PeddicordComment

Happy Memorial Day Weekend! With all of the incredible sales happening this weekend, it can be hard to sift through all of the tempting J.Crew ads to find sales that will really help your business grow.

So, I thought it would be fun to put together a roundup post of all the best Memorial Day Weekend sales for artists and entrepreneurs!

Here are the sales I'll personally be shopping:

The Best Scanner for Watercolor Paintings

the best scanner for watercolor paintings

no coupon code needed

The exact scanner I use for all of my watercolor paintings and brush calligraphy is currently on sale from Amazon Prime! It's under $80, making it such a steal.

There are a lot of expensive scanners out there, and trust me - I tested many of them before falling in love with this one!

It's the best scanner for watercolors that I've found (no need for extra photography/film-specific features like the more expensive models), with the best scanning results hands-down.

And on Amazon Prime - you can get it for free shipping and have it in just a couple of days, such a win!

The Contract Shop 40% Off Sale

the contract shop 40% off sale

no coupon code needed, ends 5/28

It's that time of year - The Contract Shop is having their semi-annual 40% off sale!! This is the time when I always stock up on any new contracts I need.

This year, I asked Christina to create a contract bundle specifically for us multifaceted artists. Artists who offer original paintings, custom stationery, and/or calligraphy. A bundle that groups together all the contracts we'll need in a way that doesn't break the bank!

The bundle includes:

  • Fine art commissions & custom paintings contract template
  • Custom calligraphy or stationery contract template
  • GDPR compliant terms & conditions and privacy policy template
  • Print Release (what I send my clients any time I send them the digital files of their art)

And since it's 40% off, this is a deal that truthfully should not be missed - because the entire bundle of all 4 contracts/templates is just $479.40 (normally $799, and valued at $1214).

Y'all - just ONE of the full priced contract templates on their own is $455. Doing the math - you can get all 4 of these contracts/templates for only $24.40 more than the cost of one contract sold separately at full price!

Go ahead, do a little happy dance - I know I did!!

Watercolor Supplies

free shipping + 10% off at blick art supplies

coupon code: CENP

When I'm not shopping at my local art store, Blick is my go-to for high quality watercolor art supplies at affordable prices. They always have great deals!

This weekend, they're offering free shipping if you spend $39, plus 10% off orders of $79 or more!

If you've been meaning to pick up new paint tubes, brushes, or paper - now is the time to do so!

Here are a few of my favorite tried-and-true watercolor supplies:

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framebridge white hot frame sale

take 20% off white frames with code whitehot until 5/29

Framebridge is my go-to custom framing company, and y'all always love their frames! If you're looking to professionally frame your art for your own home - or if you need to frame artwork for a client - this would be the perfect weekend to do so!

Framebridge is offering 20% off all white frames with code WHITEHOT through Tuesday, 5/29.

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SJM Art School Vectorizing Bonus

no code needed, expires 5/30 at 11:59pm EST

I couldn't end this post without sharing Memorial Day Weekend excitement of my own!

All students who enroll in the SJM Art School Semester Bundle today through Wednesday, 5/30 at 11:59pm EST will not only receive all of the incredible 4 core courses and their amazing bonuses...

But you'll also receive a NEW bonus: my image trace formula for easily vectorizing calligraphy & line art designs!

The bonus won't just be the formula - it will be a bonus video where I walk you through all the steps I take to easily & cleanly vectorize my designs!

While I do not vectorize my watercolor paintings (I digitize them, not vectorize them - and I'll be sharing a blog post explaining the difference between those two processes this week!), I do vectorize the black and white traces of the artwork I create for a few reasons:

  1. Anytime I send a design to production for letterpress or foil, the elements that are pressed/stamped need to be vectorized.
  2. If a client needs their design in a black & white fully scalable format for something like a wedding gobo.
  3. If I were to design custom branding for a creative (a service I used to offer), and wanted to provide them with both the watercolor versions of their designs and the vectorized artwork - in case they have letterpress business cards printed!

If you've been dying to learn how to digitize your watercolors and vectorize your artwork, now would be the perfect time to become an SJM Art School Semester Bundle student!!

*Please note: this bonus will only be available to students who enroll in the entire Semester Bundle, not in the individual classes. The bonus will also be sent to all Semester Bundle students who have previously enrolled!

I hope this Memorial Day Weekend sales guide for artists and entrepreneurs is helpful for you as you're considering the investments to smartly make in your business this weekend!

If I missed any big sales that you're shopping for artists and entrepreneurs - leave a comment below to share with all of us!

A Story about Copyright Ownership from an Artist's Perspective

LearningJessica PeddicordComment

Tonight, I wanted to share a personal story with you about a time when I lost hundreds if not thousands of dollars on potential sales - all because I didn't have a clear and professional contract. If you're a fellow artist/calligrapher/stationer reading this - while I wish you won't be able to relate to this at one point or another, I have a feeling you probably will.

before i dive into the story, take a peek at the 2 contracts i swear by here - at 40% off through tonight at midnight!

Stationery and Calligraphy Template by The Contract Shop | A story about copyright ownership from an artist's perspective

A couple years ago, I designed a beautiful custom wedding crest for a sweet SJM couple, along with some complementary watercolor floral paintings that we used throughout their wedding invitations. When we finished designing their invitation suite, it was time to chat about their day-of details!

I provided my couple with a list of options for their day-of designs, including welcome favor tags, programs, a ceremony backdrop, menus, place cards, and more. To stay within budget, they chose a couple of the options and said they would forego the others (is this raising a red flag for ya?).

A few weeks after their beautiful wedding weekend, I saw a photo from their wedding featuring their wedding welcome bags - and I was FLOORED.

They had taken the artwork I created for their invitations, and used it to print their own welcome tags, welcome gift labels for at least 4 different items (each with a unique design), a wedding weekend itinerary card, and water bottle labels. And they likely printed more details, but that is all I could see from Instagram at that point. 

What made matters worse? Not only did they print my artwork without my permission (making me feel like they didn't respect me as a businesswoman - and that the designs I created for them didn't have enough value to be printed professionally), but they also manipulated the artwork from their designs. They digitally picked apart flowers that were a part of their crest and invitation, creating ew designs of their own. Again - all without telling me, and all without my permission.

maybe they didn't know any better...

Now I have to say - I honestly, truly love my clients - that couple included! And from chatting with many clients since this instance, I've found out that most clients who don't work in the art or wedding industry simply think that if they pay for custom artwork, they deserve the rights to the digital files of said artwork for free to use as they please. An understandable assumption if you're not familiar with copyright law, but...

Did you know that's not the case? Did you know:

  • hat you legally own the rights to all artwork you design - whether it is a custom commission or a shop product design? 
  • That the artwork made by you is immediately protected by federal copyright law - whether you register it or not? 
  • That if you find out that a client id print your artwork outside of something you created and sold to them, that you have the right to invoice them for the value of that piece?
  • And that no one else can alter or sell what you create (unless they pay for a license to do so - in which case they still can't alter your designs - just print and/or sell them depending on your license agreement)?

I knew all of those things, but since I didn't have a professional contract at the time when I designed that wedding artwork and stationery - there wasn't a whole lot I could do. The random contract I googled and edited on my own definitely didn't have a copyright ownership clause, it didn't protect my business, and it definitely wouldn't have held up in court.

what would i do now, with a solid contract?

If I had a solid contract at that time, I could have sent them a simple, professional email saying how beautiful their wedding was - but that as per our contract, I would be sending over an invoice for the designs they printed with my artwork. 

But because I am ot a fan of confrontation and prefer to love on my clients from the beginning, I would have instead simply referenced our contract at multiple touch points during our design process.

I would have made it super clear during our original day-of details convo that if they would like to commission me to create some of their day-of details and print others on their own - that all they'd need to do was purchase an extended license agreement for those designs, and everyone would be happy as a clam! No hurt feelings, no money lost, no awkward convos, and no legal issues. 

what you can do to protect yourself

the two contracts i swear by:

*Please note that the print release contract is technically for photographers, but I've chatted with Christina (the owner of The Contract Shop) and she said all we need to do is swap the language of photos/photographer for art/artist, calligraphy/calligrapher, or stationery/stationer and it would be PERFECT for us to use as our print agreement, too!! 

And at $29.40 on sale - you can't beat that!!

have any questions?

I know how tempting it can be to fall back on the "welllll, this free Google contract is probably okay" mindset, until it's not. Unti you've lost out on money like I did.

Have questions before investing in a solid contract this year? end me an email and let me know! I'm happy to chat and help you decide which contract is best for you.

Also, please know that I'm in no way a lawyer and this isn't legal advice, but that I 100% trust in Christina (she's a fellow calligrapher so she really gets us!) and the contracts she creates.

PS - Skip all the way to the bottom? I know that was a long story ;) Here's my stationery & calligraphy contract, and here's the print release contract I use when I send digital files of artwork to clients. They're both 40% off (no code needed!) until TONIGHT at midnight!


his blog post contains affiliate links, but I would 100% still share this email even if I wasn't an affiliate. I own and use both of the contracts I mention in this email, so you can trust that I believe in them!

5 Best Black Friday Sales for Creatives

SJM Shop, Learning, DesignJessica PeddicordComment

Happy Black Friday, again!! I am SO excited to share 5 of my absolute favorite Black Friday sales with y'all today, specifically for creative entrepreneurs and artists. Most of these sales only come around once a year, and will make a huge impact on your business throughout the rest of this year and into 2018! 

Of course, as we head into Small Business Saturday tomorrow, I also wanted to say thank you oh so much for your amazing support of my small business this year! All of the artwork I create is for y'all, and in return you keep me continually inspired to be a better artist and businesswoman. And for that, I am forever thankful!

Alright y'all - now time for my favorite sales roundup!

The 5 Best Black Friday Sales for Creatives, Artists, Shop Owners, Stationers, and Calligraphers | Simply Jessica Marie

5 best Black Friday sales for creatives

The Contract Shop | 40% Off

I'm sure you've heard it time and time again - it is absolutely necessary as a business owner to have a solid, professional contract. But I know, I know. It can be daunting to even know where to start, right? Most lawyers have hardly any experience with our creative industry, so they don't know how to begin making contracts for us.

That is why I LOVE my friend Christina Scalera's The Contract Shop. Christina is both a creative, and a lawyer - aka, a lawyer for creatives. She GETS our industry, because she's in it, too. She listens to our needs, and creates contracts contracts that set us up for success and protect us and our clients.

And today through Monday, her entire shop is 40% off. She only has this sale twice a year, and this is the last time for 2017!

Make this year the year you get "legit" with a professional contract, tailored to you. Whether you're an artist, calligrapher, stationer, photographer, wedding planner, workshop host, or any other gamut of creative - she has contracts for just about everyone. Click below to see which best fits your unique business!

SC Stockshop | 40% Off - Ends Tonight!

Are y'all tired of me talking about how much I love the SC Stockshop yet? Sorry, because I'm going to do it again!

I can't even begin to express how many ways I use SC Stockshop photos.

  • I use them to display my shop products (saving me SO MUCH MONEY AND TIME from hiring a photographer to do a photoshoot each time I launch a new collection)
  • I integrate them in my social media (perfect for posting in a pinch!)
  • I even use them throughout my client price proposals (I've had clients RAVE about how beautifully mine stand out compared to the other artists they were considering!!)
  • And I use them to display client design mockups so they can confidently see how their invitation suites and paintings will look far before they get to see them in person (it gets them both excited for their pieces, and calm because they can envision how they'll look once printed - much more realistic looking than a mockup on a solid colored background!)

Shay also only has this sale twice a year, with this sale being the last one of 2017. All of her photos, including the amazing brand builder sets, are 40% off through tonight at midnight with code STOCKUP40 at checkout!

Once a photo is sold out, it won't return to the shop - so grab your favorites ASAP! Then begin to have fun playing with your new "toys" as I like to call them :)

PS - Want to watch tutorials about how I use SC Stockshop photos before investing in them? Click here to read and watch all my free trainings! 

Adobe Creative Cloud | 20% Off - Ends Tonight!

I literally use my favorite Adobe programs (Illustrator and Photoshop) daily. As an artist and stationer, I need these programs in order to professionally scan and edit my artwork, as well as create stunning layouts for printed products and web graphics.

If you've been considering taking the leap and investing in Adobe Creative Cloud, now is the time to do so! They're having a 20% off sale that only lasts until tonight, and won't be back until next year!

I personally have the entire cloud rather than investing in individual programs, because I do use some of their other programs (like inDesign) on occasion, too. It's much more affordable as a bundle if you want more than 2 programs! Plus, they're always updating the programs and you get free upgrades with Creative Cloud. SO nice.

ConvertKit | Free 30 Day Trial

You've probably heard the saying that you don't own your social media followers, but you do own your email list. And not to beat a dead horse - but with all the algorithm changes and the looming Net Neutrality act potentially disappearing on Tuesday (meaning people might have to pay more to access social media) it couldn't be more true that email is king. 

Earlier this year, I switched from MailChimp to ConvertKit. And y'all I could not be happier that I did! This email marketing platform is insanely smart and powerful, but simple to use. 

I use it to segment my subscribers into different groups (really important since I have different emails that I send to artists, artists specifically interested in the SJM Art School, brides/wedding vendors, and more - that way I don't bug people with emails they simply don't want so they don't hit that dreaded unsubscribe button!)

I also use it to create forms throughout my website and social media that allow y'all to easily sign up for freebies and exclusive trainings - and instantly get access upon entering your email address.

And today through Monday, you can sign up for a FREE 30 Day Trial - something they pretty much never offer and truthfully won't again for a looong time! That way, you can test it out, get nerdy with making subscriber lists and awesome forms to get your followers to sign up for your newsletter, and fall just as in love with it as I have.

Don't miss this opportunity to grow your online business!!

Blick | Up to 30% Off + Free Shipping

Blick is my go-to online shop for all art supplies. They by far have the widest selection of art supplies, from watercolor paper to watercolor paints, paint brushes, paint palettes, and SO MUCH MORE. It's essentially my equivalent to my J.Crew obsession, but for art supplies!

Use code WKD2017 through midnight (CST) 11/27/17: 15% off $69+, 20% off $99+, 25% off $159+, 30% off $239+, free shipping on $25+! 

My personal favorite pick from the sale? These Arches Watercolor Paper Pads, which are 50% off (no code needed!). Arches is the creme de la creme of watercolor paper, and this is an insane deal!! I've never seen it this affordable.

To see even more amazing deals, click the link below!

Other Amazingly Mentionable Sales

Well y'all, I couldn't just stop at 5 awesome Black Friday Weekend sales. Here are some (incredibly) honorable mentions that I know y'all will love, too!

I hope you enjoy these Black Friday sales for creatives, artists, entrepreneurs, calligraphers, and shop owners! Hopefully they're a fun treat for yourself - but also spark some ideas of what to get as gifts for your creative friends this year, too!